We define our aesthetic with three terms: modern, authentic, and multidimensional. Our designers put an excessive amount of focus on the details, creating both functional and conceptual clothing.
We believe in innovating the basics—reworking small details to create small surprises in your daily outfits. Our designers love oversized shapes, drop shoulders, off-centered seams, asymmetric cuts, neutral colors and straight silhouettes. Balancing contrast and harmony, our gender-ambiguous designs can easily be mixed and matched for endless creative looks.
Our collection is built on fine, organically-sourced fabrics made of cashmere, silk, cupro, and acetate—while our online business model allows us to provide these high-end materials to you at an incomparably low cost. Chic garments that improve your life are what shopyogurt strives to provide.
PROGRAM DETAILS:
Target market and proportion of orders:
The main market is North America and Europe, and 70% of orders from the US and 30% from all around the world including Canada, Europe, etc.
Return rate: 9%
Customer price: 145USD+
Whether to allow keyword bidding? NO.
What is the monthly budget for additional exposure beyond CPA? 500K USD.
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